Overview
The Usage Tab displays product analytics data from your data warehouse integration, showing how customers adopt and use your product.Key Metrics
At the top of the Usage Tab, view:- Active Users - DAU, WAU, MAU vs. licensed seats
- Adoption Score - Overall product adoption (0-100)
- Engagement Frequency - Session frequency and duration
- Feature Usage - Core and advanced features in use
- Usage Trend - 30-day growth or decline
Usage Health Indicators
- Healthy - Active user rate >70%, increasing trend, core features adopted
- Moderate - Active user rate 40-70%, flat trend, some features not adopted
- Low - Active user rate below 40%, declining trend, significant churn risk
User Activity
View user-level activity:| Segment | Definition |
|---|---|
| Power Users | Top 10% most active, daily usage |
| Active Users | Regular users, 2-3x per week |
| Casual Users | Infrequent, less than 1x per week |
| Inactive Users | No activity in 30+ days |
Feature Adoption
Track which features customers use:- Core Features - Essential functionality expected in first 30 days
- Advanced Features - Power user capabilities
- Premium Features - Higher-tier plan features
Usage Trends
Visualize usage patterns:- Time series showing daily/weekly/monthly trends
- Seasonal patterns and anomalies
- Usage alerts for significant changes
Expansion Indicators
Usage patterns that suggest expansion opportunities:- Approaching plan limits (users, storage, API calls)
- Interest in premium features
- High engagement with current features
- Team growth at customer company
Churn Risk Indicators
Usage patterns that predict churn:- Declining usage trend (3+ consecutive weeks)
- Decreasing active users
- Core feature abandonment
- Power users becoming inactive

